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Babita
Chowhan
Female, 21 ,babitachowhan@yahoo.com, ph.9876543210
, Mt.Poinsur, SV Road, Borivali (W), Mumbai-963258.
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EDUCATION
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Year
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Degree
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Institute/School
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% / CGPA
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2011-13
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MMS (Marketing)
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St.Francis Institute of Management and Reasearch(SFIMAR)
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70.14
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2008-11
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BBA
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Vivekanand College
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72
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2006-2008
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HSC
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Deogiri College
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74
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2006
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SSC
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St.Xavier High School
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65
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ACADEMIC
ACHIEVEMENTS
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§ Passed HSC with First
class.
§ Passed BBA with First class
among 240 students.
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§ Recognition award by
‘Rajput Chetna Manch’, Aurangabad for performing well in HSC and Graduation
exams consistently.
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Greaves Cotton Ltd.
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Management Trainee(Intern)
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May ’12-June ‘12
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Roles and Responsibilities
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§ Worked on a project- Retention of existing customers of
Greaves Cotton Pvt. Ltd. Company in Mumbai Territory.
§ The project involved understanding preferences and
satisfaction level of customers.
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§ To find out pitfalls of the product and to suggest proper
remedies for the same.
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§ Prepared questionnaire, surveyed and collected response of
100 customers and evaluated it.
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§ Analyzed the problems faced by customers of Greaves,
reasons behind shifting to competitor and providing them alternate solutions
and reporting back to the Regional Manager.
§ CRM system can be an
efficient tool for communication and maintaining relationships with existing
customers and also for retaining them.
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Achievements
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§ Results of the survey were
that majority of the customers of Greaves are not new and the number of customers
shifting out to competitor is not alarming and can be brought in control.
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§ Cummins India Ltd., is the
market leader in auxiliary power market followed by Kirlosker Ltd., and
Greaves Cotton Ltd., respectively.
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§ Greaves does not
manufactures gensets having capacity more than 500Kva also it does not
provide installation facility along with the product, these are the major
problems faced by the customers.
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§ Also there is no proper
communication of any new product or service launched by Greaves to its
existing customers.
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POSITION OF
RESPONSIBILITY
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Placement Leader and Co-ordinator in
college(SFIMAR).
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§ Called Companies (30-40
companies a day)
§ Visited companies for
distributing college brochures.
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§ Negotiated with companies
the pay-package.
§ Organized in/off campus
placements.
§ Coordinated with a team of
placement coordinators from all the specializations.
§ Increase of 10% in the
number new companies that visited campus compared to previous year.
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Chief of Organising Committee
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§ Organized and coordinated
an Edutainment event ‘Purani Jeans’ during 2010 in which 500+ people were
present.
§ Led and worked with a team
of 30+ people and delegated responsibilities evenly amongst the team members.
§ Was Responsible for
bringing in sponsorships for the event.
§ Was Responsible for
creating awareness of the event in other colleges as well as carrying out
online promotions on social media websites.
§ The result was a huge
presence of audience which was just above of the forecasted number for one of
its kind event, timely management of event within the budget.
§ The event ‘Purani Jeans’
itself has become a brand and is being organized every year since then attracting
good amount of audience and sponsors each year.
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Events Organiser and co-ordinator
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§ Coordinated in organizing
International level research paper writing event ‘PATH’ in SFIMAR, Mumbai.
§ Increase in number of
participants of Tier 1 colleges which was not seen before. Also overall
increase of about 20% in the number of participants for the event.
§ Organized Blood Donation
camp in coordination with Borivali blood bank in SFIMAR.
§ Raised number of
participants by 25% over last year.
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§ Coordinated in a social
event ‘WALKATHON’ for creating awareness
for eye pledging to support ‘Blindness Reduction Campaign’, SFIMAR.
§ Not
only students of our college pledged for eye donation but also a number
people from general public pledged for it due the impact from the road shows
and skids performed in public places.
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EXTRA CURRICULAR
ACTIVITIES
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Guitaring
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§ Performed as a lead
guitarist with the college band in the edutainment event ‘Purani Jeans’
during BBA (2010)
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§ Performed a solo guitar on
school re-union at St.Xavier’s high school.
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Social Work
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§ Participated in the blood
donation camp by donating blood.
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§ Participated in the social
event ‘Walkathon’ for creating awareness for eye donation.
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§ Did road shows for the
‘Walkathon’ event.
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ACADEMIC PROJECTS
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§ New product development-
Developed a new advanced data base management system called ‘Moodle’
§ The new data base
management system helped the college in reducing its huge expenses on the
current data base management system
§ I contributed in
negotiating for a good deal with a software developer to develop our ‘Moodle’
data base management system; also I was responsible for educating the
students on the use of the ‘moodle’ system.
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§ Entrepreneurial project -
Drafted a business plan for an entrepreneurial project with all new home made
chocolate- ‘ChocoFest’ .
§ The product was focused on
providing the customers with a healthy, nutritious and affordable home made
dark chocolate.
§ I contributed by developing
the Brand name ‘ChocoFest’ and designing the promotion pamphlets and cover
for it.
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OTHER INTERESTS
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§ Playing Guitar, Listening
music
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§ Reading about technologies.
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§ Talking to new people and
listening to them.
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