Sunday, 21 June 2015

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PREMA ANUSHREE
| ZELUSULAM, AUTINI, CHENNAI |
| 9876543210 |


 

EDUCATION


MA. Media & Creative Enterprise

   2013
School of Media,
BIRMINGHAM CITY UNIVERSITY, Midlands, UK.

First Class

MSc. Electronic Media-5yrs Integrated

2011
Department of Media Sciences
ANNA UNIVERSITY, Chennai, India.


91%
Higher Secondary School                                                                                        
Atomic Energy Higher Secondary School,
DAE Township, Kalpakkam.

2006
81%


WORK EXPERIENCE

INTERNATIONAL OFFICE, BIRMINGHAM CITY UNIVERSITY, UK
AUG-SEP’ 2012
MARKETING ASSISTANT

  • Initiating innovative marketing ideas to market BCU
among international students
  • Writing creative content for e-mail marketing
  •  Communicating to international students about BCU and the amenities available



SCHOOL OF MEDIA, BIRMINGHAM CITY UNIVERSITY, UK
MAY-JUL’ 2012
INTERNATIONAL STUDENT AMBASSODOR

  • Marketing School of media and their courses in India
  • Meeting agents in India and finalizing business deals
  • Meeting universities in major cities of India and giving speeches and presentations
  • Answering and guiding students quires and helping them with enrollments
  • Delivering good students experience



NEW TECHNOLOGY INSTITUTE (NTI), UK
 MAR-JUN’ 2012
INTERNING AS MARKETING STRATEGIST


  • Analyzing the market research content
  • Identifying and communicating with the target audience
  • Developing strategies to market the product to the identified target

MOSELEY EXCHANGE, UK
NOV’2011-JAN’ 2012

INTERNED AS BUSINESS DEVELOPER


  • Studied competitors rates, offers and marketing strategies
  • Recommended marketing strategies for attracting new clients
  • Suggested designs and content for website
  • Handled and tested innovative ideas in social media




GEO & NOBI, CHENNAI


DEC’2010- AUG’ 2011

JR. EXECUTIVE MARKETING


  • Worked for Creative concepts & Sponsors for events; execution and pre-planning.
  • Handled huge clients like AMET Cruises, Chennai International Fashion Week.




CORPORATE VOICE | WEBER SHANDWICK, MUMBAI


AUG’2009- OCT’ 2009

CORPORATE PR


  • Communicated with clients and journalists, created press release, organised press conference.
  • Handled clients SKF, MASTEK, Ignitee, 360 Degree






IIT-MADRAS

MAY-JULY’ 2009

MARKET RESEARCHER


  • Pursued research about ‘Recent trends in film marketing’
  • Studied people perception towards film marketing and marketing mix strategies implemented to make the film a financial success.
  • Interviewed and survey many high officials and celebrities and samples for research were media students all over Chennai.



RADIO NETHERLAND TRAINING CENTRE (RNTC)

JUN-AUG’ 2008
MANAGER & COORDINATOR

Training the Trainers’ a 10 days’ workshop by
Radio Netherland Training Centre and Anna University     
§  Conference planning, design and coordination
§  Media relations, communications, and public relations.
§  Organised inauguration, valedictory function as well.
                                                                               

COMPUTER SKILLS
  • Proficient will internet and Search Engine Optimization
  • Social media skills – comfortable with Twitter and Facebook
  • Efficient in Microsoft package and Adobe products.

RESPONSIBILITIES UNDERTAKEN
§  Nominee as Student of the Year Award 2012 by Birmingham City University.
§  The Industrial Secretary for Student Society of  Media Sciences 2010-2011
§  Vice President of Department of Student Society of Media Sciences 2008-2009
§  Class representative in I semester and II semester
§  Captainship in Basket Ball Teams for during 2004-2006.

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